Lee Nichols Photography is a newborn and family photographer. Lee came to me as she felt her logo and branding was no longer representing her developing photography style. She wanted something to signify new growth, family and roots. Her new logo needed to be organic and friendly to reflect Lee’s happy personality.
The primary logo colour is graphite to make it versatile without taking away from Lee’s beautiful photos. The additional marketing material adopts a contemporary palette of green, moss, stone and peach.